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Rays Podcast Episode 209: Rays Talk Show welcomes BloggerPreneur Melanie Mendez-Gonzales of the Que Means What brand. Melanie and Host Big Brother Ray Collazo are joined by guests Michael Pomposello and Shanna of Adventures of Eight Brand to discuss the keys to monetization strategies for bloggers. This episode of a must listen for bloggers and online content creators trying to get paid to do what they love.
Highlights of this illuminating episode of Rays Talk Show:
Learn how a career crossroads led Melanie Mendez-Gonzales to become a blogger.
How Selena’s father sums up her journey of identity that led to Que Means What Brand. For more discussion with Melanie and Ray on Latino identity, listen to a previous episode of Rays Talk Show featuring Melanie.
Why the Power of Vulnerability will resonate strongly with your audience.
How you can identify your brand through your insecurities.
Why the phrase “Start Right Where You Are as a Blogger” will help you grow as a writer and a bloggerpreneur.
Best practices of aligning your blog for brands you want to work with now or in the future.
How Lorraine Ladish taught Melanie how to handle criticism.
Why Blogging is not dead and how it fits into the modern content landscape.
What is a Brand Ambassador and how to become a Brand Ambassador for monetization.
How you differentiate yourself as blogger.
The KEY person that you must get to understand to secure mutually beneficial brand ambassadorships.
What type of audience do you need for brands to work with you?
The layers of management you need to understand to navigate a brand relationship.
The real metrics that determine your blog’s effectiveness.
Quote: “Blogging is not dead, it’s just huge.”–Shauna of Family of Eight Blog
Watch complete video episode of Rays Talk Show for even more tips for bloggers looking to get paid for their words and catch Rays Talk Show Live every Tuesday and Thursday night at 10pm EST as well as subscribe to Rays Podcast on iTunes.