Watch Full Episode of Rays Talk Show With George Torres of Sofrito Media Group
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Rays Podcast Episode 203: Founder of Sofrito Media Group George Torres joins Rays Talk Show. Host Ray Collazo and George discuss the Urban Jibaro’s journey from youth activist to nationally renowned marketing entrepreneur. The Urban Jibaro shares best practices for those interested in curating authentic Latino culture and amplifying your business brand con sabor. Other special guests include Cynthia Sepulveda from Flaco Coquito and Felix Montelara of Potencial Millonario.
Highlights of this flavorful episode of Rays Podcast:
George Torres shares what tragic incident that occurred in his youth began his career in social activism.
The legendary organization that set the stage for both George and Ray’s life path.
How George got engaged in online media content geared toward the under-served Latino market.
The keys to what has made Sofrito Media Group a top marketing company to engage Latinos in Social Media.
The most common mistakes companies make when trying to engage the Latino online community.
Tips for artists to leverage online platforms to monetize their talents.
How to determine what social media platforms match your message and personal style.
How Cynthia Sepulveda was inspired by the women in her family to found Flaco Coquito.
What advice George has for content creators hesitant to approach brands for potential partnerships.
For more personal development and career growth to find wealth in your voice, subscribe to Rays Podcast or catch Rays Talk Show Live every Tuesday and Thursday night on Blab.